Souq Sharq Waterfront, inaugurated on September 30, 1998, is a prominent shopping center in Kuwait City. Originally a traditional souq, it has transformed into a modern mall featuring a variety of international brands such as Boots, Kenneth Cole, Mango, River Island, Mothercare, and The Body Shop. The mall offers a range of dining options, entertainment facilities including a cinema complex, and houses Kuwait's largest food court. Its architectural design reflects traditional Arabic elements, creating a unique blend of cultural heritage and modernity. The complex also includes a world-class marina with 365 private yacht docks and a renowned fish market that showcases Kuwait's fishing culture. The waterfront promenades provide visitors with picturesque views of the Arabian Gulf, making it a favored destination for both shopping and leisure activities.