Key Insights as of Jun 2025
Macro Demographics
Total population
20,030,000 People
Urbanization rate
57.8 %
Population growth rate
1.3 %
Median age
31.6 Years
Household size
3.5 People
Education attainment
98.5 %
National Economic Indicators
GDP
261,400,000,000 USD
GDP per capita
13,050 USD
Inflation rate
8.4 %
Unemployment rate
4.9 %
Cost of living index
45.2 Index
Income inequality (Gini)
27.8 Index
Consumer Economy & Spending
Retail sales volume
20,000,000,000,000 KZT
Retail sales per capita
998,500 KZT
Disposable income per capita
6,500 USD
Spending by category - apparel
5,590,000,000 USD
Spending by category - groceries
4,200,000,000 USD
Spending by category - electronics
1,500,000,000 USD
Retail Market Structure
Number of retail outlets
45,000 Units
Major national retail chains
Magnum, Small, TechnoDom
Retail market fragmentation
Moderately fragmented
Presence of global brands
Carrefour, Leroy Merlin, McDonald's, KFC
Dominant retail formats
Hypermarkets, Convenience Stores
Real Estate & Business Climate
Average commercial rent
15 USD/sq.m/month
Property transaction volume
930,000,000,000 USD
Ease of doing business index
25 Rank
Business permit process time
30 Days
Zoning constraints
Moderate
Logistics & Accessibility
E-commerce delivery infrastructure
Developing
Road density
0.5 km/sq.km
Public transport penetration
65 %
Commute patterns
30 Minutes
Vehicle ownership per capita
0.3 Vehicles
Digital & Retail Tech Trends
E-commerce share of retail
22.3 %
Click-and-collect adoption
15 %
Internet penetration
90.4 %
Mobile commerce usage
60 %
Retail tech startups
50 Units
Safety & Legal
Retail-related crime rate
2.5 Incidents/1,000 people
Shoplifting incidents
10,000 Incidents
Consumer protection score
75 Index
Business compliance risk
Low to Moderate
Tourism & International Retail
Annual tourist arrivals
6,500,000 People
Tourist retail spending
1,092,000,000 USD
Airport traffic
8,000,000 Passengers
Duty-free sales trends
Growing
Retail Growth Forecasts & Trends
Projected retail market growth rate
6.0 %
Urban expansion zones
Almaty, Astana
Emerging retail hubs
Shymkent, Aktobe
Major upcoming national mall or retail projects
Mega Silk Way expansion, Almaty retail park