Key Insights as of Jun 2025
Market Demographics
Population size
578,000 people
Population growth rate
2.1 %
Age distribution
35% under 25, 50% 25-54, 15% 55+ %
Household size
4.2 people
Household composition
60% families, 30% singles, 10% shared %
Education levels
40% bachelor’s or higher, 35% high school, 25% less than high school %
Economic Indicators
Median household income
72,000 USD
Employment rate
92 %
Job growth
3.5 %
Dominant industries
Oil & Gas, Retail, Construction, Finance
Cost of living index
85 index
Consumer Spending & Buying Power
Retail sales per capita
4,500 USD
Disposable income
60,000 USD
Spending behavior - apparel
15 %
Spending behavior - dining
25 %
Spending behavior - electronics
10 %
Competition & Retail Presence
Existing retail mix
50% international, 30% regional, 20% local %
Number of competitors
120 retailers
Market saturation
Moderate
Presence of anchor tenants
Yes
Foot traffic from nearby businesses
High
Real Estate & Infrastructure
Rent costs
25 USD/sq ft/year
Property values
3,000 USD/sq m
Zoning laws
Retail-friendly
Business permits
6-8 weeks time
Availability of retail space
70,000 sq m
Proximity to major roads
High
Public transportation access
Moderate
Parking availability
1,500 spaces
Traffic & Accessibility
Pedestrian traffic
20,000 daily visitors
Vehicle traffic
50,000 daily vehicles
Public transport accessibility
Low
Commute times
25 minutes
Work patterns
80% office-based %
Psychographics & Consumer Lifestyle
Shopping preferences
60% malls, 30% online, 10% local markets %
Brand affinity
Luxury and mid-tier
Consumer loyalty
Moderate
Entertainment and leisure trends
Dining, cinema, family activities
Crime Rates & Safety
Crime statistics
1,200 incidents/100,000 people
Shoplifting rates
0.5 %
Public safety measures
High
Tourism & Seasonal Factors
Tourist spending
1,500 USD/tourist
Tourist footfall
500,000 annual visitors
Major local events
Ramadan, Eid, Summer Festival
Seasonal attractions
Corniche, Half Moon Bay
Online vs. In-Store Shopping Trends
E-commerce penetration
35 %
Click-and-collect adoption
20 %
Local preference for in-store shopping
65 %
Retail & Mall Performance
Total retail space
1,200,000 sq ft
Retail space per capita
2.1 sq ft/person
Projected growth in retail space
5 %
Retail leakage rate
15 %
Sustainable retail demand
High
Major upcoming retail projects
Khobar Gate, Al Khobar Lakes
Consumer Behavior & Spending
Grocery market share - Retailer 1
Carrefour: 30 %
Grocery market share - Retailer 2
Lulu Hypermarket: 25 %
Grocery market share - Retailer 3
Panda: 20 %
Consumer spending patterns
40% essentials, 30% discretionary, 30% leisure %
Grocery expenditure trends
5 %
Luxury retail performance
Strong
Top mall shopping preferences
Al-Rashid Mall, Dhahran Mall
Shopping trips to other cities
20 %
Key drivers for mall visits
Dining, shopping, entertainment
Preferred brand categories
Luxury fashion, electronics, value fashion
Competitive & Site Analysis
Number of existing malls
5 malls
Total retail footfall
15,000,000 annual visits
Retail market gaps
Sustainability-focused retail, niche local brands
Trade area population
800,000 people
Retail potential in catchment area
High
Projected retail growth rate
4.5 %
Preferred mall layouts
Open-air, mixed-use
Site & Accessibility
Public transport access
Low
Walkability score
60 index
Road infrastructure & car access
High
Parking capacity in comparable malls
1,000-2,000 spaces
Surrounding land use & future developments
Mixed-use, residential, commercial