Key Insights as of Jun 2025
Market Demographics
Population size
688,693 people
Population growth rate
1.8 %
Age distribution - Under 30
60 %
Age distribution - 30-59
30 %
Age distribution - 60+
10 %
Household size
5.2 people
Household composition - Families
80 %
Education levels - Tertiary
25 %
Economic Indicators
Median household income
72,000 SAR
Employment rate
92 %
Job growth
2.5 %
Dominant industries - Retail
20 %
Dominant industries - Tourism
15 %
Cost of living index
85 index
Consumer Spending & Buying Power
Retail sales per capita
12,500 SAR
Disposable income
48,000 SAR
Spending - Apparel
25 %
Spending - Dining
20 %
Spending - Electronics
15 %
Competition & Retail Presence
Existing retail mix - Hypermarkets
5 count
Number of competitors
50 count
Market saturation
Moderate
Presence of anchor tenants
Yes
Foot traffic from nearby businesses
High
Real Estate & Infrastructure
Rent costs - Retail
1,200 SAR/sqm/year
Property values - Commercial
8,000 SAR/sqm
Zoning laws - Retail
Flexible
Business permits
6 months
Availability of retail space
10,000 sqm
Proximity to major roads
High
Public transportation access
Moderate
Parking availability
1,500 spaces
Traffic & Accessibility
Pedestrian traffic
Medium
Vehicle traffic
40,000 vehicles/day
Public transport accessibility
60 %
Commute times
25 minutes
Work patterns - Remote
10 %
Psychographics & Consumer Lifestyle
Shopping preferences - Malls
70 %
Brand affinity - Luxury
30 %
Consumer loyalty
High
Entertainment trends - Dining
40 %
Crime Rates & Safety
Crime statistics - Violent
150 incidents/100,000
Shoplifting rates
2 %
Public safety measures
High
Tourism & Seasonal Factors
Tourist spending
1,500 SAR/visitor
Tourist footfall
500,000 visitors/year
Major local events
Taif Season
Seasonal attractions
Summer festivals
Online vs. In-Store Shopping Trends
E-commerce penetration
20 %
Click-and-collect adoption
15 %
Preference for in-store
65 %
Retail & Mall Performance
Total retail space
200,000 sqm
Retail space per capita
0.29 sqm/person
Projected growth in retail space
5 %
Retail leakage rate
10 %
Sustainable retail demand
High
Major upcoming retail projects
1 count
Consumer Behavior & Spending
Grocery market share - Panda
35 %
Grocery market share - Carrefour
25 %
Grocery market share - Danube
20 %
Consumer spending - Grocery
30 %
Grocery expenditure trends
6 %
Luxury retail performance
Moderate
Top mall - Jouri Mall
40 %
Shopping trips to other cities
15 %
Key drivers for mall visits - Dining
35 %
Preferred brand categories - Value fashion
50 %
Competitive & Site Analysis
Number of existing malls
3 count
Total retail footfall
5,000,000 visits/year
Retail market gaps - Luxury
High
Trade area population
800,000 people
Retail potential in catchment area
High
Projected retail growth rate
4 %
Preferred mall layouts - Open-air
60 %
Site & Accessibility
Public transport access
Moderate
Walkability score
50 index
Road infrastructure & car access
High
Parking capacity in comparable malls
2,000 spaces
Surrounding land use - Commercial
70 %