Key Insights as of Jun 2025
Market Demographics
Population size
504,846 people
Population growth rate
3.6 %
Age distribution - 0-14 years
21.5
Age distribution - 15-64 years
75.2
Age distribution - 65+ years
3.3
Average household size
5.2 persons per household
Household composition - Families
82.7
Household composition - Non-families
17.3
Education levels - Below secondary
12.4 %
Education levels - Secondary
45.8 %
Education levels - Tertiary
41.8 %
Age Distribution
Economic Indicators
Median household income
85,000 AED
Employment rate
94.5 %
Job growth
2.9 %
Dominant industries - Manufacturing
28.4 %
Dominant industries - Construction
22.1 %
Dominant industries - Retail trade
15.6 %
Cost of living index
68.3 Index
Consumer Spending & Buying Power
Retail sales per capita
27,000 AED
Disposable income
72,000 AED
Spending behavior - Apparel
12.5
Spending behavior - Dining
18.3
Spending behavior - Electronics
9.7
Competition & Retail Presence
Existing retail mix - Malls
5 number
Existing retail mix - Supermarkets
12 number
Number of competitors
85 number
Market saturation
75 %
Presence of anchor tenants
3 number
Foot traffic from nearby businesses
15,000 persons per day
Real Estate & Infrastructure
Rent costs - Retail space
1200 AED per sqm per year
Property values - Commercial
8500 AED per sqm
Zoning laws
Commercial classification
Business permits issued annually
350 number
Availability of retail space
85 %
Proximity to major roads
2 km
Public transportation access
Good classification
Parking availability
1200 spaces
Traffic & Accessibility
Pedestrian traffic
8000 persons per day
Vehicle traffic
45,000 vehicles per day
Public transport accessibility
85 %
Average commute times
25 minutes
Work patterns - Shift work prevalence
22
Psychographics & Consumer Lifestyle
Shopping preferences - Malls
65 %
Brand affinity - International brands
55 %
Consumer loyalty - High
35 %
Entertainment and leisure trends - Cinema attendance
40 %
Crime Rates & Safety
Crime rate
2.3 per 1000 inhabitants
Shoplifting rates
0.8 per 1000 inhabitants
Public safety measures - CCTV coverage
95 %
Tourism & Seasonal Factors
Tourist spending
150,000,000 AED annually
Tourist footfall
500,000 persons annually
Major local events per year
12 number
Seasonal attractions - Beach festivals
3 number
Online vs. In-Store Shopping Trends
E-commerce penetration
25 %
Click-and-collect adoption
15 %
Local preference for in-store shopping
60 %
Retail & Mall Performance
Total retail space
450,000 sqm
Retail space per capita
0.89 sqm per person
Projected growth in retail space
5 %
Retail leakage rate
12 %
Sustainable retail demand
High classification
Major upcoming retail projects
2 number
Consumer Behavior & Spending
Grocery market share - Retailer A
35
Grocery market share - Retailer B
25
Grocery market share - Retailer C
15
Consumer spending patterns - Essentials
55
Grocery expenditure trends - Organic products
8 %
Luxury retail performance
12 %
Top mall shopping preferences - Fashion
45 %
Shopping trips to other cities
18 %
Key drivers for mall visits - Entertainment
30 %
Preferred brand categories - Luxury fashion
20
Preferred brand categories - Value fashion
35
Competitive & Site Analysis
Number of existing malls
5 number
Total retail footfall
8,000,000 annual visits
Retail market gaps - High-end fashion
15 %
Trade area population
700,000 people
Retail potential in catchment area
Medium classification
Projected retail growth rate
4.5 %
Preferred mall layouts - Open-air
25 %
Site & Accessibility
Public transport access - Bus lines
8 number
Walkability score
75 Index
Road infrastructure quality
Good classification
Parking capacity in comparable malls
1000 spaces