Key Insights as of Jun 2025
Market Demographics
Population size
5,747,325 people
Population growth rate
1.2 %
Age distribution 0-14
22.5 %
Age distribution 15-64
67.8 %
Age distribution 65+
9.7 %
Household size
3.2 people
Household composition - Families
70.5 %
Education levels - Tertiary
28.4 %
Economic Indicators
Median household income
10,500 USD
Employment rate
68.7 %
Job growth
1.8 %
Dominant industries - Public Sector
35.0 %
Cost of living index
78.5 index
Consumer Spending & Buying Power
Retail sales per capita
2,800 USD
Disposable income
8,200 USD
Spending behavior - Apparel
15.0 %
Spending behavior - Dining
20.0 %
Spending behavior - Electronics
10.0 %
Competition & Retail Presence
Existing retail mix - Malls
12 count
Number of competitors - Grocery
150 count
Market saturation - Retail
Moderate
Presence of anchor tenants
80.0 %
Foot traffic from nearby businesses
High
Real Estate & Infrastructure
Rent costs - Retail
25 USD/sqft
Property values - Commercial
2,500 USD/sqm
Zoning laws - Retail
Flexible
Business permits - Time
45 days
Availability of retail space
500,000 sqft
Proximity to major roads
90.0 %
Public transportation access
High
Parking availability
1.5 spaces/1000 sqft
Traffic & Accessibility
Pedestrian traffic - Malls
50,000 visits/day
Vehicle traffic - Retail zones
20,000 vehicles/day
Public transport accessibility
85.0 %
Commute times - City average
35 minutes
Work patterns - Office
40.0 %
Psychographics & Consumer Lifestyle
Shopping preferences - Value
60.0 %
Brand affinity - International
45.0 %
Consumer loyalty - Retail
Moderate
Entertainment and leisure trends
Cinema, Dining
Crime Rates & Safety
Crime statistics - Violent
150 incidents/100,000
Shoplifting rates
2.5 incidents/1000
Public safety measures
High
Tourism & Seasonal Factors
Tourist spending
500 USD/visitor
Tourist footfall
1,200,000 visits/year
Major local events
10 events/year
Seasonal attractions
Moderate
Online vs. In-Store Shopping Trends
E-commerce penetration
25.0 %
Click-and-collect adoption
15.0 %
Local preference for in-store
65.0 %
Retail & Mall Performance
Total retail space
15,000,000 sqft
Retail space per capita
2.6 sqft
Projected growth in retail space
2.0 %
Retail leakage rate
10.0 %
Sustainable retail demand
High
Major upcoming retail projects
2 count
Consumer Behavior & Spending
Grocery market share - Migros
30.0 %
Grocery market share - BIM
25.0 %
Grocery market share - Carrefour
15.0 %
Consumer spending patterns - Grocery
35.0 %
Grocery expenditure trends
3.0 %
Luxury retail performance
Low
Top mall shopping preferences
AnkaMall, Armada
Shopping trips to other cities
15.0 %
Key drivers for mall visits
Dining, Entertainment
Preferred brand categories - Value fashion
50.0 %
Competitive & Site Analysis
Number of existing malls
12 count
Total retail footfall - annual
60,000,000 visits
Retail market gaps
Luxury, Electronics
Trade area population
7,000,000 people
Retail potential in catchment area
High
Projected retail growth rate
2.5 %
Preferred mall layouts
Open-air, Mixed-use
Site & Accessibility
Public transport access - Malls
90.0 %
Walkability score
70 index
Road infrastructure & car access
High
Parking capacity in comparable malls
5,000 spaces
Surrounding land use - Retail zones
Commercial, Residential
Future developments - Retail zones
3 projects