Key Insights as of Jun 2025

Population size

320,000 people

Population growth rate

1.8 %

Age distribution (0-14)

28

Age distribution (15-64)

65

Age distribution (65+)

7

Household size

4.2 people

Household composition (single)

15

Household composition (family)

80

Education levels (tertiary)

22 %

Age Distribution

Median household income

18,000 USD

Employment rate

88 %

Job growth

2.1 %

Dominant industries (retail)

35 %

Cost of living index

72 index

Retail sales per capita

3200 USD

Disposable income

15,000 USD

Spending behavior (apparel)

18

Spending behavior (dining)

25

Spending behavior (electronics)

15

Existing retail mix (small shops)

60 %

Number of competitors

45 stores

Market saturation

70 %

Presence of anchor tenants

2 stores

Foot traffic from nearby businesses

1200 people/day

Rent costs

15 USD/sqft

Property values

120,000 USD

Zoning laws (commercial)

80 %

Business permits

150 issued/year

Availability of retail space

25,000 sqft

Proximity to major roads

90 %

Public transportation access

85 %

Parking availability

300 spaces

Pedestrian traffic

1500 people/day

Vehicle traffic

8000 vehicles/day

Public transport accessibility

75 %

Commute times

25 minutes

Work patterns (9-5)

60

Shopping preferences (in-store)

70 %

Brand affinity (local)

55 %

Consumer loyalty

65 %

Entertainment and leisure trends (dining)

40 %

Crime statistics

120 incidents/100k

Shoplifting rates

15 incidents/year

Public safety measures

80 %

Tourist spending

500,000 USD

Tourist footfall

20,000 visitors/year

Major local events

3 events

Seasonal attractions

2 attractions

E-commerce penetration

30 %

Click-and-collect adoption

20 %

Local preference for in-store shopping

65 %

Total retail space

150,000 sqft

Retail space per capita

468 sqft

Projected growth in retail space

5 %

Retail leakage rate

15 %

Sustainable retail demand

80 %

Major upcoming retail projects

1 projects

Grocery market share (Retailer 1)

40

Grocery market share (Retailer 2)

30

Grocery market share (Retailer 3)

20

Consumer spending patterns (grocery)

35

Grocery expenditure trends

3 %

Luxury retail performance

10 %

Top mall shopping preferences

60 %

Shopping trips to other cities

25 %

Key drivers for mall visits (dining)

45 %

Preferred brand categories (value fashion)

50

Number of existing malls

2 malls

Total retail footfall

500,000 visits/year

Trade area population

400,000 people

Retail potential in catchment area

75 %

Projected retail growth rate

4 %

Preferred mall layouts (open-air)

60 %

Public transport access

80 %

Walkability score

70 score

Road infrastructure & car access

85 %

Parking capacity in comparable malls

400 spaces

Surrounding land use & future developments (commercial)

70 %