Key Insights as of Jun 2025
Market Demographics
Population size
65,000 people
Population growth rate
1.8 %
Age distribution
0-14: 25%, 15-64: 70%, 65+: 5% %
Household size
5.2 people
Household composition
Families: 80%, Singles: 15%, Others: 5% %
Education levels
High school or less: 40%, Bachelor’s: 35%, Postgraduate: 25% %
Economic Indicators
Median household income
36,000 BHD
Employment rate
92 %
Job growth
1.5 %
Dominant industries
Retail, Construction, Finance
Cost of living index
110 index
Consumer Spending & Buying Power
Retail sales per capita
4,500 BHD
Disposable income
28,000 BHD
Spending behavior by category
Apparel: 25%, Dining: 30%, Electronics: 20% %
Competition & Retail Presence
Existing retail mix
Fashion: 40%, F&B: 30%, Electronics: 20% %
Number of competitors
50 stores
Market saturation
Moderate
Presence of anchor tenants
Yes
Foot traffic from nearby businesses
High
Real Estate & Infrastructure
Rent costs
15 BHD/sqm
Property values
1,200 BHD/sqm
Zoning laws
Commercial zones available
Business permits
Streamlined
Availability of retail space
Moderate
Proximity to major roads
High
Public transportation access
Moderate
Parking availability
Adequate
Traffic & Accessibility
Pedestrian traffic
10,000 people/day
Vehicle traffic
15,000 vehicles/day
Public transport accessibility
60 %
Commute times
25 minutes
Work patterns
9 AM-5 PM: 70%, Flexible: 30% %
Psychographics & Consumer Lifestyle
Shopping preferences
Malls: 60%, Local shops: 40% %
Brand affinity
Luxury: 30%, Value: 50%, Local: 20% %
Consumer loyalty
High
Entertainment and leisure trends
Dining: 40%, Cinema: 30%, Events: 20% %
Crime Rates & Safety
Crime statistics
1,200 incidents/100,000 people
Shoplifting rates
150 incidents/100,000 people
Public safety measures
High
Tourism & Seasonal Factors
Tourist spending
2,000 BHD/tourist
Tourist footfall
50,000 visitors/year
Major local events
Aali Pottery Festival
Seasonal attractions
Winter: 60%, Summer: 40% %
Online vs. In-Store Shopping Trends
E-commerce penetration
35 %
Click-and-collect adoption
20 %
Local preference for in-store shopping
65 %
Retail & Mall Performance
Total retail space
100,000 sqm
Retail space per capita
1.5 sqm/person
Projected growth in retail space
2 %
Retail leakage rate
15 %
Sustainable retail demand
Moderate
Major upcoming retail projects
Aali Mall Expansion
Consumer Behavior & Spending
Grocery market share distribution
Carrefour: 40%, Lulu: 30%, Alosra: 20% %
Consumer spending patterns
Grocery: 40%, Apparel: 25%, Electronics: 20% %
Grocery expenditure trends
3 %
Luxury retail performance
Moderate
Top mall shopping preferences
Fashion: 50%, F&B: 30%, Entertainment: 20% %
Shopping trips to other cities
25 %
Key drivers for mall visits
Events: 40%, Dining: 30%, Shopping: 30% %
Preferred brand categories
Value fashion: 50%, Luxury fashion: 30%, Electronics: 20% %
Competitive & Site Analysis
Number of existing malls
2 malls
Total retail footfall
2,000,000 visits/year
Retail market gaps
Luxury retail, Entertainment
Trade area population
100,000 people
Retail potential in catchment area
High
Projected retail growth rate
2.5 %
Preferred mall layouts
Open-air: 60%, Enclosed: 40% %
Site & Accessibility
Public transport access
Moderate
Walkability score
70 index
Road infrastructure & car access
High
Parking capacity in comparable malls
1,500 spaces
Surrounding land use & future developments
Residential: 60%, Commercial: 30%, Planned retail: 10% %