Key Insights as of Jun 2025
Market Demographics
Population size
350,000 people
Population growth rate
1.8 %
Age distribution
35 %
Household size
4.2 people
Household composition
70 %
Education levels
45 %
Economic Indicators
Median household income
12,000 USD
Employment rate
88 %
Job growth
2.5 %
Dominant industries
Mining, Agriculture, Retail
Cost of living index
85 index
Consumer Spending & Buying Power
Retail sales per capita
3,500 USD
Disposable income
9,000 USD
Spending behavior - apparel
15 %
Spending behavior - dining
20 %
Spending behavior - electronics
10 %
Competition & Retail Presence
Existing retail mix
Grocery, Apparel, Electronics
Number of competitors
25 businesses
Market saturation
Medium
Presence of anchor tenants
2 tenants
Foot traffic from nearby businesses
5,000 visits/day
Real Estate & Infrastructure
Rent costs
10 USD/sqft
Property values
150,000 USD
Zoning laws
Commercial
Business permits
6 months
Availability of retail space
10,000 sqft
Proximity to major roads
2 km
Public transportation access
60 %
Parking availability
500 spaces
Traffic & Accessibility
Pedestrian traffic
2,000 people/day
Vehicle traffic
15,000 vehicles/day
Public transport accessibility
Medium
Commute times
25 minutes
Work patterns
80 %
Psychographics & Consumer Lifestyle
Shopping preferences
In-store
Brand affinity
Value brands
Consumer loyalty
65 %
Entertainment and leisure trends
Dining, Cinema
Crime Rates & Safety
Crime statistics
300 incidents/100,000 people
Shoplifting rates
50 incidents/100,000 people
Public safety measures
CCTV, Patrols
Tourism & Seasonal Factors
Tourist spending
1,000,000 USD
Tourist footfall
10,000 visitors/year
Major local events
2 events
Seasonal attractions
Historical sites
Online vs. In-Store Shopping Trends
E-commerce penetration
15 %
Click-and-collect adoption
10 %
Local preference for in-store shopping
70 %
Retail & Mall Performance
Total retail space
500,000 sqft
Retail space per capita
1.4 sqft/person
Projected growth in retail space
5 %
Retail leakage rate
20 %
Sustainable retail demand
Medium
Major upcoming retail projects
1 projects
Consumer Behavior & Spending
Grocery market share - Retailer 1
30 %
Grocery market share - Retailer 2
25 %
Grocery market share - Retailer 3
20 %
Consumer spending patterns
Value-driven
Grocery expenditure trends
5 %
Luxury retail performance
Low
Top mall shopping preferences
Convenience, Variety
Shopping trips to other cities
15 %
Key drivers for mall visits
Dining, Entertainment
Preferred brand categories
Value fashion
Competitive & Site Analysis
Number of existing malls
2 malls
Total retail footfall
1,000,000 visits/year
Retail market gaps
Luxury, Electronics
Trade area population
400,000 people
Retail potential in catchment area
High
Projected retail growth rate
4 %
Preferred mall layouts
Open-air
Site & Accessibility
Public transport access
60 %
Walkability score
70 index
Road infrastructure & car access
High
Parking capacity in comparable malls
1,000 spaces
Surrounding land use & future developments
Residential, Commercial