Key Insights as of Jun 2025
Market Demographics
Population size
2,070,000 people
Population growth rate
1.8 %
Age distribution
35 %
Household size
6.2 people
Household composition
70 %
Education levels
45 %
Economic Indicators
Median household income
3,600 USD
Employment rate
92 %
Job growth
2.5 %
Dominant industries
Textiles, Agriculture
Cost of living index
65 index
Consumer Spending & Buying Power
Retail sales per capita
1,200 USD
Disposable income
2,800 USD
Spending behavior - apparel
25 %
Spending behavior - dining
20 %
Spending behavior - electronics
15 %
Competition & Retail Presence
Existing retail mix
60 %
Number of competitors
150 businesses
Market saturation
Moderate
Presence of anchor tenants
3 tenants
Foot traffic from nearby businesses
High
Real Estate & Infrastructure
Rent costs
10 USD/sqft
Property values
120,000 USD
Zoning laws
Flexible
Business permits
6 months
Availability of retail space
Moderate
Proximity to major roads
80 %
Public transportation access
60 %
Parking availability
Moderate
Traffic & Accessibility
Pedestrian traffic
50,000 people/day
Vehicle traffic
100,000 vehicles/day
Public transport accessibility
65 %
Commute times
30 minutes
Work patterns
70 %
Psychographics & Consumer Lifestyle
Shopping preferences
In-store
Brand affinity
Local brands
Consumer loyalty
60 %
Entertainment and leisure trends
Dining, Cinema
Crime Rates & Safety
Crime statistics
2,500 incidents/100,000 people
Shoplifting rates
150 incidents/year
Public safety measures
Moderate
Tourism & Seasonal Factors
Tourist spending
50 USD/tourist
Tourist footfall
200,000 visitors/year
Major local events
2 events/year
Seasonal attractions
Shrines, Festivals
Online vs. In-Store Shopping Trends
E-commerce penetration
20 %
Click-and-collect adoption
10 %
Local preference for in-store shopping
75 %
Retail & Mall Performance
Total retail space
5,000,000 sqft
Retail space per capita
2.4 sqft/person
Projected growth in retail space
3 %
Retail leakage rate
15 %
Sustainable retail demand
High
Major upcoming retail projects
1 projects
Consumer Behavior & Spending
Grocery market share - Retailer 1
30 %
Grocery market share - Retailer 2
25 %
Grocery market share - Retailer 3
20 %
Consumer spending patterns
Value-driven
Grocery expenditure trends
5 %
Luxury retail performance
Low
Top mall shopping preferences
Family-oriented
Shopping trips to other cities
10 %
Key drivers for mall visits
Dining, Entertainment
Preferred brand categories
Value fashion
Competitive & Site Analysis
Number of existing malls
4 malls
Total retail footfall
10,000,000 visits/year
Retail market gaps
Luxury retail
Trade area population
3,000,000 people
Retail potential in catchment area
High
Projected retail growth rate
4 %
Preferred mall layouts
Open-air
Site & Accessibility
Public transport access
60 %
Walkability score
70 index
Road infrastructure & car access
High
Parking capacity in comparable malls
2,000 spaces
Surrounding land use & future developments
Mixed-use