Key Insights as of Jun 2025

Market Demographics
Population size

667,000 people

Population growth rate

2.5 %

Age distribution

35 %

Household size

5.2 people

Household composition

70 %

Education levels

45 %

Economic Indicators
Median household income

72,000 SAR

Employment rate

92 %

Job growth

3.2 %

Dominant industries

Public Sector, Tourism, Retail

Cost of living index

85 index

Consumer Spending & Buying Power
Retail sales per capita

15,000 SAR

Disposable income

55,000 SAR

Spending behavior - apparel

20 %

Spending behavior - dining

25 %

Spending behavior - electronics

15 %

Competition & Retail Presence
Existing retail mix

Malls, Hypermarkets, Local Shops

Number of competitors

25 count

Market saturation

Moderate

Presence of anchor tenants

Yes

Foot traffic from nearby businesses

High

Real Estate & Infrastructure
Rent costs

800 SAR/sqm/year

Property values

3,500 SAR/sqm

Zoning laws

Commercial Zones Available

Business permits

Streamlined

Availability of retail space

Moderate

Proximity to major roads

High

Public transportation access

Moderate

Parking availability

Adequate

Traffic & Accessibility
Pedestrian traffic

Medium

Vehicle traffic

35,000 vehicles/day

Public transport accessibility

60 %

Commute times

25 minutes

Work patterns

80 %

Psychographics & Consumer Lifestyle
Shopping preferences

In-Store Preferred

Brand affinity

International Brands

Consumer loyalty

Moderate

Entertainment and leisure trends

Dining, Cinema

Crime Rates & Safety
Crime statistics

Low

Shoplifting rates

0.5 incidents/1,000 people

Public safety measures

High

Tourism & Seasonal Factors
Tourist spending

5,000 SAR/visitor

Tourist footfall

200,000 visitors/year

Major local events

Tabuk Season

Seasonal attractions

Winter Festivals

Online vs. In-Store Shopping Trends
E-commerce penetration

25 %

Click-and-collect adoption

15 %

Local preference for in-store shopping

65 %

Retail & Mall Performance
Total retail space

150,000 sqm

Retail space per capita

0.22 sqm/person

Projected growth in retail space

5 %

Retail leakage rate

20 %

Sustainable retail demand

Moderate

Major upcoming retail projects

Tabuk Mall Expansion

Consumer Behavior & Spending
Grocery market share - Retailer 1

Carrefour, 30 %

Grocery market share - Retailer 2

Panda, 25 %

Grocery market share - Retailer 3

Al Othaim, 20 %

Consumer spending patterns

Value-Driven

Grocery expenditure trends

10 %

Luxury retail performance

Low

Top mall shopping preferences

Tabuk Mall

Shopping trips to other cities

15 %

Key drivers for mall visits

Dining, Entertainment

Preferred brand categories

Value Fashion

Competitive & Site Analysis
Number of existing malls

2 count

Total retail footfall

5,000,000 visits/year

Retail market gaps

Luxury Retail

Trade area population

800,000 people

Retail potential in catchment area

High

Projected retail growth rate

6 %

Preferred mall layouts

Open-Air

Site & Accessibility
Public transport access

Moderate

Walkability score

60 index

Road infrastructure & car access

High

Parking capacity in comparable malls

2,000 spaces

Surrounding land use & future developments

Commercial, Residential