Key Insights as of Jun 2025

Market Demographics
Population size

15,000 people

Population growth rate

2.5 %

Age distribution

30% under 25, 50% 25-54, 20% 55+ %

Household size

4.2 people

Household composition

60% families, 30% couples, 10% singles %

Education levels

40% high school, 35% bachelor’s, 15% postgraduate %

Economic Indicators
Median household income

48,000 BHD

Employment rate

92 %

Job growth

1.8 %

Dominant industries

Retail, real estate, services

Cost of living index

120 index

Consumer Spending & Buying Power
Retail sales per capita

3,500 BHD

Disposable income

38,000 BHD

Spending behavior apparel

15 %

Spending behavior dining

20 %

Spending behavior electronics

10 %

Competition & Retail Presence
Existing retail mix

Supermarkets, cafes, boutiques

Number of competitors

25 businesses

Market saturation

Moderate

Presence of anchor tenants

Carrefour, local hypermarkets

Foot traffic from nearby businesses

5,000 daily visitors

Real Estate & Infrastructure
Rent costs

10 BHD/sqm/month

Property values

200,000 BHD

Zoning laws

Commercial zones defined

Business permits

6-12 months

Availability of retail space

10,000 sqm

Proximity to major roads

0.5 km

Public transportation access

Bus routes available

Parking availability

500 spaces

Traffic & Accessibility
Pedestrian traffic

2,000 daily walkers

Vehicle traffic

10,000 daily vehicles

Public transport accessibility

80 %

Commute times

20 minutes

Work patterns

60% 9-5, 30% shift work %

Psychographics & Consumer Lifestyle
Shopping preferences

Convenience, quality

Brand affinity

Mid-tier, local brands

Consumer loyalty

60 %

Entertainment and leisure trends

Dining, family outings

Crime Rates & Safety
Crime statistics

150 incidents/100,000 people

Shoplifting rates

2 incidents/1,000 transactions

Public safety measures

CCTV, patrols

Tourism & Seasonal Factors
Tourist spending

500,000 BHD

Tourist footfall

10,000 annual visitors

Major local events

Bahrain Food Festival

Seasonal attractions

Winter shopping festivals

Online vs. In-Store Shopping Trends
E-commerce penetration

25 %

Click-and-collect adoption

15 %

Local preference for in-store shopping

65 %

Retail & Mall Performance
Total retail space

50,000 sqm

Retail space per capita

3.3 sqm/person

Projected growth in retail space

5 %

Retail leakage rate

20 %

Sustainable retail demand

Moderate

Major upcoming retail projects

New community mall

Consumer Behavior & Spending
Grocery market share Top 1

Carrefour 40 %

Grocery market share Top 2

Lulu Hypermarket 30 %

Grocery market share Top 3

Alosra 20 %

Consumer spending patterns

Essentials, discretionary

Grocery expenditure trends

5 %

Luxury retail performance

Low

Top mall shopping preferences

Convenience, variety

Shopping trips to other cities

30 %

Key drivers for mall visits

Dining, entertainment

Preferred brand categories

Value fashion, electronics

Competitive & Site Analysis
Number of existing malls

2 malls

Total retail footfall

1,500,000 annual visits

Retail market gaps

Luxury retail, specialty stores

Trade area population

50,000 people

Retail potential in catchment area

High

Projected retail growth rate

4 %

Preferred mall layouts

Open-air, mixed-use

Site & Accessibility
Public transport access

Bus stops, no metro

Walkability score

60 index

Road infrastructure & car access

Excellent

Parking capacity in comparable malls

1,000 spaces

Surrounding land use & future developments

Residential, commercial